17th
“Blogs range from the best to the worst. Professional blogs – either independent or hosted by traditional medias – can be the most advanced form of written journalism. Quite often, blogs produced by good journalists are as insightful as standard stories, but way more fun to read. (In France, I do know editors who wish their writers were as witty in the paper as they are on their blogs). Good bloggers sometimes border on columnists. Their work is solid, precise and, sometimes, edited; they take time to write their pieces and it shows.
At the other end of the spectrum, blogs can be utterly superficial, lacking precise facts, or agenda-driven and written with a shovel. Unfortunately, both kinds of blogs are sometimes found under the same roof. In many news organizations, big and small, instead of being considered as a more modern form of journalism, the “blog” name tag is a synonym for lower expectations.”